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Improvely (https://www.improvely.com) has more than doubled in customers and revenue since the last post, when it had recently broken 5-figure MRR. It could easily support salaries for a small staff at this point, but I still run it myself from home. I try to push out a set of new features every 1-2 months, and have to answer an e-mail on occasion to help out a new user, but otherwise it's very hands-off as a business. I don't do any outbound sales or anything else high-touch.

W3Counter (https://www.w3counter.com) meanwhile generates less than 10% that revenue from 100x the users. They're really similar services fundamentally, but worked out very different. W3Counter ends up being used by hobbyists that want to see vanity metrics like page view counts going up, most of which will not pay for analytics, while companies eagerly pay for Improvely as a profit multiplier for their online marketing.

Aside from those sites, not much has changed. I have a few e-commerce stores that essentially run themselves as passive income, and a steady stream of commissions from various business referrals I made years ago.



Nice! How do you market Improvely? Or which channels do you use to attract new users?




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