Strongly disagree. A strong programmer can make hundreds of millions of dollars for a company, given the correct leverage. A good design can involve only a few tens of thousands of lines of code and start a whole new product ecosystem. I've seen it done.
1. Multiple monitor support for the Macintosh II. This was a couple weeks of work (described to me as "five days, five hundred lines of code") with little support from management because of ship pressure. Result: /lots/ of people with more than one video card (ka-ching!) and monitor (ka-CHING!) for the next decade or so.
2. Again with Apple: The folks who decided to define a native code extension system for Hypercard; a simple system that spawned a small industry in custom XCMDs. I say "folks" here, but HC was a really small team, and it was probably just one guy.
There are a couple others that come to mind, but I'm under NDA on them.