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| | Ask YC: Doing first TV appearance tonight. Advice? | | 13 points by brandnewlow on July 3, 2008 | hide | past | favorite | 16 comments | | Just got a call from a local producer to appear on Chicago Tonight to discuss whether this is Chicago's "Shining Moment." (Obama, Olympics etc.). I am developing new news and commentary magazine for the city (not a traditional startup, I know) at WindyCitizen.com. Never been on TV before. Anyone done this sort of "expert" appearance before? I'm a little nervous and wondering how best to wedge in a pitch for my project. |
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Beyond that, the other chance you might get is when/if they shoot B-roll footage of you working at your computer. Make sure you've got your site loaded on the screen, with the logo clearly visible.
Finally, if there's a good (not-awkward) spot in the interview to mention a story that appeared on WindyCitizen.com, you could say something like, "Actually, we did a story on WindyCitizen.com just recently about that very thing and we found that...."
Remember, the not-awkward part is key. Sometimes you may just end up being a small part of the producer's vision for the story and your own project doesn't ever get mentioned. Don't worry about that too much. If you do a good job anyway and help out the producer, it's likely you'll start getting called back for other interviews (possibly even by other news organizations) and you'll start to build a reputation.
Good luck!