It's the follow on improved version of the Red One. It is smaller, shoots 5k images, and dollar for dollar one of the best values in digital cameras. It is currently being used on multiple movies and its RAW files are very nice.

It also stamps all footage with its serial number.

This camera is the next evolution of the RED ONE camera, which shot 4K resolution... the EPIC-M shoots 5K resolution. 5K resolution is huge. Take your 1920x1080 monitor and multiply by 5.

Because of this resolution, it is compared (favorably) to film in many ways, something that digital hasn't been able to do yet.

Also, RED has a very passionate userbase, very similar to Apple.

5K refers to the width, not the height. So 2.5 times a 1920x1080 monitor.

Right... but when you're comparing it as a measure of area it's actually a greater then 5x difference... 5120x2700 (5K) = 13,824,000 1920x1080 = 2,073,600 Roughly a 6.5x larger resolution then your 1920x1080 monitor.

(source: http://en.wikipedia.org/wiki/File:28k_RED_CAMERA.svg)

That's one of the coolest pieces of equipment I've ever seen.

It looks like some weapon designers decided to make a camera.

The company was started by the guy who started Oakley.

I second this, while I get that it is the only one, what makes it so special, was it a prototype, is it some sort of super collector version?

This specific EPIC is special in that it's #6, the only one in the 'wild' right now.

http://reduser.net/forum/showthread.php?t=53099

(Numbers 1-5 were kept by Jim, the next few are going to the early, early owners of the RED ONE, so they are certainly exclusive).

These are pre-production final versions of the camera.

Edit: http://fxguide.com/redcentre episode 77 describes it - best podcast show notes I have seen

It falls into a price range that doesn't exist outside of that company's products. Auxiliary products like lenses and stuff is pretty much the same price (since they aren't produced by that company).