> Getting young engineers on the platform for free will pay off handsomely when they join a team and automatically assume Github is their code storage tool of choice.
Not everyone looking to have a repo today and joining a team tomorrow where it will pay off for Github is a student. Being able to pay doesn't mean the same as willing to do so, particularly if they've not used github yet and have no idea if it will be worthwhile.
Github student pack was already a thing. https://education.github.com/pack