Gabriel, I think this would be even more useful if you talked about how that graph happened. Why was there a dip? How did you overcome it? Where did you get your traction? Etc.
Also I think it's relevant to show how much was spent on advertising. If all of that traffic came from paying $$$ to Reddit, then that needs to be taken into account, but if the majority of traffic is from real traction then very cool indeed.
Hey guys, I didn't mean to relate this post to DDG at all. I was just trying to find a good image, and I figured why not use the DDG compete one, though I purposefully left out the title and the y-axis.
That said, I'm happy to answer your questions. Andrew, I didn't see a dip on my end. That's something weird with compete, which is known to have various biases (and is only US). Axod, not much advertising $$$. From 1/1/10-6/1/10, ~$500 in online advertising, ~$250 on reddit. Most of DDG traffic is actually direct.